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@AgencyAI check on New Motion's ad account, how's it doing?

Worked for 3m 26s

Short version: the account is live and technically healthy. Performance is workable at about a $15 CPL, but there is still avoidable waste in the search terms.

I checked live Google Ads data through June 21, 2026 and left today, June 22, out because it is still partial. Both expected Search campaigns are enabled, serving, approved, and pointing at the correct landing pages. No policy or URL problems jumped out.

Performance:

June 1-21: $3,420.00 spend, 2,684 clicks, 92,430 impressions, 228 counted Pilates purchases at roughly $15 CPL.
June 15-21: $1,095.00 spend, 881 clicks, 31,640 impressions, 73 counted purchases at roughly $15 CPL.
Brand is on $135/day and limited by bidding strategy.
NonBrand is on $315/day, eligible, and produced 163 counted purchases June-to-date.

The big issue is query quality. NonBrand still does not have competitor negatives, and June spend included leakage like club pilates silverdale at $184.20 with 0 conversions. I would add NonBrand negatives for club pilates, solidcore, studio 360, ymca pilates, university pilates, xformer, and lagree.

My read: not broken, but it needs cleanup. The conversion wiring is doing what it should; the ad traffic needs tightening before I would judge the landers or offer too harshly.

lets do it

Worked for 2m 14s

Done. I added these phrase-match negatives to NM Pilates | Search | Poulsbo | NonBrand and verified all 9 are enabled live:

club pilates, clubpilates, solidcore, solid core, studio 360, ymca pilates, university pilates, xformer, lagree

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